Marketade, a small, distributed digital agency based in DC, is seeking an experienced UX researcher and designer with a background in copywriting and content to help with client projects. Our ideal candidate is a great writer with a few years experience in UX or a closely related field who is eager to rapidly learn and expand their skillset while working with a variety of clients and projects. THE BASICS - Full time hours - Work remotely/from home; US-based applicants only - Bonus points if you live in the DC metro area - Strong emphasis on training, feedback and learning by doing - Core working hours between 10am and 4:30pm Eastern time YOUR FUTURE PERFORMANCE REVIEW Fast forward 12 months. Here's your performance review. Congrats on everything you accomplished over the last 12 months. Here are the highlights: 1. You launched and ran a monthly usability testing program for a healthcare company, systematically testing various pages and user flows of their site. After conducting each batch of test sessions, you facilitated a 90-minute webinar with client stakeholders, using a digital whiteboard to guide participants to collaboratively reach consensus on the most important findings and opportunities. To ensure that we're able to stick to a monthly schedule, you built out forward-thinking systems, including a 100-person research panel and a process for selecting future research topics with the client. 2. You conducted in-depth interviews with 25 customers and customer service agents of a financial services company. You facilitated a 2-day workshop for the stakeholders and executives of the company to review the interviews and collaboratively build research-based personas and journey maps. You led an educational workshop on how to effectively use and leverage these design tools. The resulting artifacts are posted on our clients' walls and have transformed their design process. 3. You rewrote 30 product descriptions for an e-commerce website based on insights gleaned from interviews with customers and sales reps. You took boring, manufacturer-written copy and transformed it into useful and usable content. Your before-and-after usability tests proved this; so did the 20% jump in organic search engine traffic to these pages. 4. You conducted a content inventory and content audit for your healthcare client. You did a great job customizing and presenting your findings and recommendations to 2 sets of stakeholders, and getting alignment. Your audit proved foundational to CMS changes, messaging revisions and workflow overhauls. You're now training the client's in-house content specialist to conduct rolling audits. 5. You collaborated with your financial services client to overhaul their site's "Learning Center". You started by working with their communications specialist to produce a content inventory. You then worked with their creative team to build wireframes and an interactive prototype -- rapidly iterating at each stage based on testing and client feedback. And your project management skills improved a ton. The new version of this section has already reduced support center calls by 30%. 6. You redesigned the "Current Specials" page for a travel website. You teamed up with our client's search marketer to review Google Analytics data before jumping in. You worked with their developer to understand which parts of your design would be hard to implement, and to ensure the new page would mobile-friendly. Online bookings from this page are up 12%. 7. You restructured the information architecture (IA) for one of your healthcare client's sites. With the help of our UX lead and the client's marketing team, you conducted card sorts and tree tests to understand customers' mental models and to create a user-centered site navigation and taxonomy. Lead conversions are up 20% since the new navigation went live. Thanks for all of your hard work and contributions. You are on the fast track to success as a UX Research & Content Specialist. TO APPLY Sound like a story you'd like to tell about yourself? We'd love to hear from you. Please do not send a cover letter. Instead, apply here: http://mkta.de/2e29Mhs
Marketade, a small, distributed digital agency based in DC, is looking for a user experience strategist, researcher and designer to join our team. Marketade is at a pivotal moment in our history. We are bringing on new clients and expanding our capacity to take on larger, more robust UX projects. We need an experienced UX researcher and designer to help tackle these new challenges by creating and executing UX-focused strategic plans for clients based on their unique business needs. For at least the first 6 months of this project, you will be dedicated primarily to a single, enterprise client based in the DC metro area. You will visit at their office approximately once a week. After the first 6 months, you'll likely start to work with a wider variety of clients. It is essential that you're enthusiastic both to dive deeply into one client, and to have a larger portfolio of clients over time. We're particularly interested in UX unicorns who can 1) do both research and design, 2) bring Lean UX methods and strategic thinking to enterprise projects, and 3) establish and grow relationships with clients. JOB BASICS - This is a full-time, work from home position with frequent in-person client visits. - In addition to these day-to-day client visits, this role will entail up to 10-20% travel to non-local clients for workshop and other in-person work. - We are looking for candidates within a 3 hour drive of Washington DC due to the proximity of the primary client associated with this role. - Our culture emphasizes collaboration and learning. Through Slack, Skype, Basecamp and Google Docs you'll be communicating with teammates and clients throughout the day (with plenty of opportunities for independent work). And you'll participate in our weekly coaching call with UX expert Jared Spool. - You should generally be available during our core working hours of 10am to 4:30pm ET. You should have in-depth experience with: - Engaging directly with stakeholders, including upper management, and making compelling, convincing presentations that appeal to their interests. - Identifying a strategic direction for a project or organization, identifying the immediate and long-term actions necessary to achieve the strategy, and facilitating a team to execute the plan. - Teaching others to become proficient in a complex skill. - Working both with a small team and independently. Your 12-month performance review could look like this: - You worked with our largest client to define and prioritize their business goals, and then you collaborated with them to design and implement a long-term UX strategy that supported their goals. You devised new and innovative large-scale projects in line with this strategy, and got the client excited to participate. You built strong one-on-one relationships with multiple client stakeholders, to the point where you can call them up to ask a question or request a favor without hesitation, and they're always happy to hear from you. - You initiated a program of bi-weekly live user research that supports all 12 IT product teams at a Fortune 500 company. You helped build a 300-person research panel and an end-to-end study process. Your innovative marketing of the program led to a 2-month waiting list for new studies -- plus overflow observation rooms with lots of first-timers. You ensured the program's longevity by training in-house designers on recruiting, moderating and other parts of your process. The company is now building out a full-time research lab. - You crafted and implemented a set of product strategies for a Fortune 500 company's mobile app. You partnered with data geeks, designers and analysts to deeply understand why customers were abandoning a core transaction. You then guided the team to a solution that decreased support calls by 30% within 3 months. - As UX owner for our new, B2B e-commerce client, you collaborated with stakeholders to develop short- and long-term strategic goals. You worked with other Marketade consultants and our PM to ensure that our efforts were coordinated and aligned with client goals. You led 2 usability testing initiatives helping the client reach a deeper understanding of their users. You used this new understanding to work with them to design and implement solutions to their lead generation flow that increased form completions by 20%. To apply: Please do not send a cover letter. Instead, attach your resume and answer our application questions: http://mkta.de/UXS-2016-v4
6 months contract position We are looking for a Visual Designer with fresh creative skills and the experience to make it work in a corporate web application. Experience in complex domains such as finance, call center support, or customer relationship management is a plus. The results of your efforts will be seen daily and will ease the work lives of thousands of people. Duties and Responsibilities: â¢ Read through business requirements to identify areas where data visualization/actionable infographics can be used to improve the user experience â¢ Produce visual designs that convey concise and clear concepts, relationships, data, hierarchy, processes, etc. â¢ Experience with designing dashboards that look simple, intuitive, subtle (with just the right mix of restrained colors), and have a clear sense of structure â¢ Excellent use of typography, imagery, color and layout to achieve a clean, light, well organized and modern look and feel of the application â¢ Frequently collaborate with the User Experience designers, engineering team, product managers/business analysts to gather input and feedback â¢ Work with the company style guide to ensure visual consistency with the rest of the company products â¢ Possess excellent interpersonal and communication skills, both verbal and written; must be able to describe design choices and conceptual ideas efficiently and professionally Required qualifications: â¢ 8 years of professional experience â¢ 5 plus years experience with Adobe Creative Suite, including specific experience with Adobe Photoshop â¢ Familiarity with the HTML capabilities in order to determine if design is feasible Samples of your work are required with applicationâplease provide in the format of an online portfolio or PDF. Your portfolio must showcase a wide spectrum of capabilities and style, as well as include a selection of work that reflects skills that are transferable to a corporate environment.